FOI/202100244156 · FOI · unclear
Marketing spend 2019-2021: FOI release
Information requested
How much money the Scottish government has paid to external PR companies in the years 2020 and 2021 to date and the nature of the campaigns that they have been employed to undertake directly relating to enhancing the image of the Scottish government.
Response
The Scottish Government publishes it’s media spend on an annual basis, broken down by financial year.
This includes PR spend, broken down by campaign. You can find links for the financial year reporting periods 2019-20 and 2020-21 below.
2019/20 – https://www.gov.scot/publications/marketing-spend-2019-2020/ 2020/21 – https://www.gov.scot/publications/marketing-spend/
The total spend to date in 2021-22 (from 1 March 2021 to 31 August 2021) is £227,304. No marketing campaigns have been undertaken that directly relate to enhancing the image of the Scottish Government.
About FOI
The Scottish Government is committed to publishing all information released in response to Freedom of Information requests. View all FOI responses at http://www.gov.scot/foi-responses.
Contact Please quote the FOI reference Central Enquiry Unit Email: ceu@gov.scot Phone: 0300 244 4000 The Scottish Government St Andrews House Regent Road Edinburgh EH1 3DG
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