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FOI/202000118552 · FOI · unclear

Total advertising spend for 2019-2020: FOI release

Published
2021-04-14
Received
2020-12-01
Responded
2021-03-19
Directorate
Communications and Ministerial Support Directorate
Topic
Money and tax, Public sector
Exemptions
None detected

Information requested

Details of the total Scottish government spend on PR and advertising during the last financial year? Do you have provisional figures for the current year?

Response

For financial year 19-20 please see spend published on Scottish Government website - Marketing spend: 2019 to 2020 - gov.scot (www.gov.scot) Spend so far against advertising and PR for the current financial year from March 31st 2020 - December 1st 2020 is: Advertising - £10,740,750.72 PR - £272,850.00 In this response we have defined “advertising” as costs coming under the creative services framework and media buying and planning framework. About FOI The Scottish Government is committed to publishing all information released in response to Freedom of Information requests. View all FOI responses at http://www.gov.scot/foi-responses.

Contact Please quote the FOI reference Central Enquiry Unit Email: ceu@gov.scot Phone: 0300 244 4000 The Scottish Government St Andrews House Regent Road Edinburgh EH1 3DG

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