FOI/202300337844 · FOI · unclear
Spend with Weibo and WeChat: FOI release
Information requested
1. The total value of money spent with Weibo in (a) 2022, (b) 2021 and (c) 2020. 2. The total value of money spent with WeChat in (a) 2022, (b) 2021 and (c) 2020.
Response
The table below sets out the total amounts spent on Weibo and WeChat during the specified time period.
Year Cost 2020 Weibo £791.51 WeChat Nil 2021 Weibo £13,231.66 WeChat Nil 2022 Weibo £19,613.17 WeChat £35.41
These costs include an annual fee for use of Weibo’s data analysis tools (used to understand how content on the channel is performing), as well as the delivery of campaigns including Burns, St Andrew's and climate change. About FOI
The Scottish Government is committed to publishing all information released in response to Freedom of Information requests. View all FOI responses at http://www.gov.scot/foi-responses.
Contact Please quote the FOI reference Central Enquiry Unit Email: ceu@gov.scot Phone: 0300 244 4000 The Scottish Government St Andrews House Regent Road Edinburgh EH1 3DG
Attachments
No attachments found.